PRESS PASS

The Reality Ecosystem: global opportunities for XR (AR, VR, MR) leaders

ORI INBAR

Ori Inbar, Co-founder and Executive Director of AWE will kick off AWE Tel Aviv 2018 with his annual State of XR and more.

MAIN STAGE

9:30 am - 10:00 am

AR for Enterprise: How AR is Building Better Spacecraft

TIM MEREL

XR (AR/VR/MR) is going to be big, but not everyone will win. Today’s market is a collection of related point solutions to specific problems, but not a fully functioning ecosystem. Not yet. For the market to begin to challenge incumbent platforms (particularly mobile), great tech alone is not enough. XR needs its own Reality Ecosystem. […]

MAIN STAGE

10:00 am - 10:20 am

Panel: XR For Consumers – Where is AR and VR Being Adopted by the Mainstream

SHELLEY PETERSON

Is AR/MR ready for the manufacturing shop floor? Can AR really provide savings in a production environment? Will AR benefit only mass-produced products, or can it also be feasible for unique, customized builds (one-offs)? Lockheed Martin will provide insight to how AR/MR is benefitting spacecraft manufacturing.

MAIN STAGE

10:20 am - 10:40 am

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This session will feature use cases for XR For Consumer

MAIN STAGE

10:40 am - 11:00 am

Panel: Global Investors Perspective on the XR Economy

Active XR investors converse on the XR market, investment opportunities and the challenges XR startups face.

MAIN STAGE

11:00 am - 11:30 am

Morning Networking Break Sponsored Intel

Foyer

MAIN STAGE

11:00 am - 6:00 pm

Expo Open

Grand Ballroom

DEVELOP/CREATE TRACK MAIN STAGE

11:30 am - 11:50 am

State of Smartglasses Today and How We Got Here

Panel: XR in Health and how it’s already saving lives

DAVE GOLDMAN

We will address the challenges for hardware and specifically how the optics piece (incidently the only hardware specific for smartglasses) is evolving to help.

MAIN STAGE

11:50 am - 12:10 pm

Lessons and use cases from a panel of experts working in XR in Health

MAIN STAGE

12:10 pm - 12:30 pm

Panel: Advice from Israeli Entrepreneurs with proven track record

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This session will feature Israeli Entrepreneurs with a proven track record with advice on strategies to get investments, get acquired, of partner with major corporations.

MAIN STAGE

12:30 pm - 1:30 pm

Networking Lunch

Royal Ballroom

Lunch will be served at ‘Networking Lunch Hall’, exclusive for special ticket types. Voucher required

DEVELOP/CREATE TRACK MAIN STAGE

1:30 pm - 2:45 pm

Startup Pitches hosted by Vive X

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BAT-CHEN HERCHKOVICH BEN-SIMON

Pitches from promising startups that are currently fundraising in order to innovate and solve problems in XR. fuse.it Six Degrees Space Ltd White Raven ReSight Oorym RestAR WakingApp Inuitive Third-i Superb Reality Ltd. TEXEL

MAIN STAGE

2:30 pm - 3:00 pm

Intro to Google ARCore

Room C

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BRAD WEIERS

ARCore is Google’s platform for augmented reality.You will learn how to get started using Unity, how ARCore works, and what features you can use in your apps.

DEVELOP/CREATE TRACK

3:00 pm - 3:30 pm

Critical Tools for Creating the AR Experiences of the Future with Unity

Afternoon Networking Break

BRAD WEIERS

Great developer tools lower the barrier to creating innovative and compelling content. At Unity we are focused on getting out of the way of creators, so that they can design experiences that leverage the technology of the future.

DEVELOP/CREATE TRACK

3:30 pm - 4:00 pm

Grand Ballroom

DEVELOP/CREATE TRACK

4:00 pm - 4:30 pm

An introduction to Magic Leap

B2B Meetings Startups/Corporate/Investors

DEDI GADOT

We will introduce Magic Leap, talk about our research work and (some) plans ahead.

DEVELOP/CREATE TRACK

4:00 pm - 5:30 pm

Grand Ballroom

MAIN STAGE

4:30 pm - 4:50 pm

The Emergence of Digi-sapience

How Designers can Create AR Experiences by WakingApp

EMIL ALON

A new kind of reality is upon us. With advances in hardware, AI, and the cloud, we can reshape the very definition of reality, where the physical will have a multitude of digital expressions like we've never seen. But who gets to control this new reality? What technical challenges remain? How can we use it to enrich life for everyone?

DEVELOP/CREATE TRACK

4:50 pm - 5:10 pm

In this presentation, Matan Libis, CEO will demonstrate how WakingApp’s AR Toolset, ENTiTi 3.0, enables app designers, architects and construction professionals to create fabulous AR projects. Adiel will present the unique functionalities and features of ENTiTi 3.0. This will include how to integrate your AR creations into an existing mobile app and also how to create your own white label solution with our online wizard.

DEVELOP/CREATE TRACK

5:10 pm - 5:30 pm

Houzz: Transforming the Shopping Experience with AR

Best in Show Awards & Event Wrap-up

GUY SHAVIV

Learn how Houzz went from a user insight to closing the imagination gap when shopping for products online.

DEVELOP/CREATE TRACK

5:45 pm - 6:00 pm

Room AB