AWE Asia 2021, with the theme of “Where XR Business Thrives”, is organized by Sunrise International and co-organized by Shadow Creator. Through the online and in-person global linkage, linking industry top enterprises such as Sense Time, Agora, Rokid, Baidu, OPPO and MAD Gaze, we will discuss how XR can contribute to the realization of metaverse, the application of VR and AR in games, fitness, education, travel and other fields for innovation, dismantle the industrialization and mass scenario use of XR, discuss the development trend and opportunities of XR, and accelerate the interaction and development of whole XR industry chain.The conference brought together more than 50 industry keynote speeches and panel discussions, more than 40 outstanding domestic XR companies and projects, and 6 heavyweight new product launches in the XR industry, attracting over 1,000 industry participants, focusing global attention on China and bringing the innovation, ideas, and products of Chinese companies in the XR field to the center of the world stage.

In addition to the main stage of the conference, AWE Asia 2021 also set up additional substage with the themes of new product launch, XRTALK and XR Startup Roadshow, providing an excellent opportunity for domestic XR enterprises to show themselves, exchange ideas and gain investment.

In “XR TALK”, 10 XR developers and innovators from different industries spread their creativity and ideas to promote continuous exploration and innovation in the industry. Finally, Li Zhang from Jing Teng Technology won the XR TALK KING with “Virtual Becoming Real”.

In the “XR Startup Roadshow”, 10 outstanding projects were presented in the roadshow, showing the trend of XR form more diversified development and industry determination. For the roadshow projects, AWE Asia specially invited active investors in the industry, such as Agora, Fangchuang Capital, Hongtai (Chongqing) Aplus, Jicheng Capital, Osram, Guangqi Jianxin, Zhongping Capital, etc., to join them and give professional advice from the perspective of investors to help outstanding projects quickly “get out of the circle” and get investment.

AWE Asia 2021 helps people see the unlimited possibilities of the XR industryand attracts the attention of mainstream media both at home and abroad, so that industry partners from around the world focus on this world-oriented XR industry event from China, accelerating international exchange and cooperation, and jointly promoting the innovation and development of the XR industry.