Dubbed by Forbes as “XR’s Most Essential Conference” and “The XR Conference for Everyone,” Augmented World Expo (AWE) is the world's leading AR/VR expo after more than 10 years of dedication, development, and high-quality events. AWE organizes four annual events (Silicon Valley, Munich, Asia, and Tel Aviv) and holds a number of other sessions all over the world.
    AWE Asia is an opportunity to bring together outstanding XR companies, investors, and other international stakeholders in Asia to promote the development of the local XR market. Since its inception in 2010, AWE has become a place where Fortune 500 companies find business solutions, form strategic partnerships, discover financing channels, recruit talent, and give birth to new start-ups. Every year, thousands of Asia’s industry leaders and top resources gather in one room to learn, network, and develop opportunities in every sense.
    AWE Asia 2021 will be hosted in Chengdu, China from September 27th to 28th, 2021. The theme of this year's conference is Where XR Business Thrives. Diving deep into the latest developments in AR, VR, MR, AI, 3D, holographic imaging, optical technology, artificial intelligence and other high-tech fields, AWE Asia will explore and present a panoramic view of the current status — and exciting potential — of the XR-enabled world.
  • AWE Asia is brought to you by Sunrise International

    Sunrise is the local organizer and event producer of AWE ASIA. At Sunrise, we carefully craft media campaigns to help our clients cultivate partnerships, attract customers, and build a global reputation that matches their status in China . Whether it’s making your next conference or business development trip worthwhile, drawing in foreign buyers for your products, or getting more press for the work you do, Sunrise stands at the ready to help you tell the world who you are.

    • Locally Hosted Websites and Hosting
    • Local SEO and PPC solutions
    • Design Services
    • Translation

    Social Media

    • Weibo
    • WeChat
    • Wechat Mini Programs
    • Mobile Payment
    • Emerging Platforms like Douyin and Toutiao

    Business Development

    • Events & Expos
    • Roadshows
    • Market Research & Reports
  • Organizing Team

    Ori Inbar

    AWE Co-founder

    Gavin Newton-Tanzer​


    Ryan Hu

    AWE Asia Executive Director

    Cody Zhou

    Operation Director

    Ivy Liu

    Marketing Manager

    Serena Sun

    Creative Designer

    Liam Gui

    Technology Manager

    Asiya Zhang

    Media and PR Manage​r

    Noah Yan

    Filming Manager

    Rita Wu

    Event Manager

    Shan Liu

    Digital Manager

    Serena Jia

    Exhibiting Manager

    Nina Sun

    Speaker Manager

    Zachary Rosen

    Social Media Coordinator

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