AWE Asia held its 8th annual conference on August 26th and 27th, 2022, featuring over 50 industry keynote speakers and more than 60 exhibitions of Chinese XR projects and companies. The event, which was hosted in Shanghai and locally organized by Sunrise International, attracted thousands of in-person attendees and more than 160,000 clicks over livestream, bringing global attention on the contribution of Chinese companies to the XR field.
 

The theme of AWE Asia 2022 was “Virtual and Real Together.” In the coming years, the XR industry will serve as the interface between the real world and the metaverse, where the virtual and real can coexist. The grand opening of the forum featured Mr. Gavin Newton-Tanzer, president of AWE Asia, and Mr. Ori Inbar, co-founder of AWE, both of whom greeted the audience virtually from overseas and provided the latest insights into the ecology of the XR industry. Afterwards, Mr. Hu Lin, Vice President of AWE Asia, gave a speech to the audience on “what is the combination of virtual and real?" where he highlighted how “everyone has their own understanding of the metaverse and XR,”. To bridge these various perspectives on XR, Mr. Hu stressed the importance of finding common ground, and being persistent in our exploration of virtuality or reality. He noted that while there are challenges and obstacles in the XR industry, everyone at the event was a “deep cultivator in the XR industry" and that the XR industry has a bright future ahead.

Along with the wide array of fantastic speeches and round-table forums that brought together industry practitioners, attendees had the opportunity to be the first to experience a number of innovative and cutting-edge technology products released by major exhibitors at the expo: including AWE Asia 2022 MOONSEER’s latest VR game “Wandering Space"; the VR Grand Prix, where attendees could compete to win the championship prize, the Crystal Headset; or the Microsoft HoloLens exhibit area for a new and immersive XR experience.